On Wearing the Mask and Not Eating Animals

The mask, like veganism, is for most of us a worthwhile and safe lifestyle change that improves the world around us, despite the temporary inconvenience

The State of Animal Agriculture, Part III: They’re Terrified of the Plant-Based Movement

The plant-based movement is gaining momentum, and animal agriculture is terrified.

The State of Animal Agriculture, Part II: They Think You’re Stupid

As we discovered in Part I, the USDA – their Agricultural Marketing Service (AMS) in particular – is largely subservient … More

Animal Advocacy Isn’t “One Size Fits All”

A recent paper published in Environmental Research Letters and summarized in Popular Science found that 20% of Americans are responsible for nearly … More